1.21.17 stands as a banner day in the fight for women’s equality. Millions of people have united from coast to coast to…
Gina Rodriguez Champions Equal Pay
“There is something beautiful and humbling in saying ‘I’m happy where I’m at.’ And then there’s a strength in saying, ‘But I do know what I deserve.’" -Gina Rodriguez
Award-winning actress Gina Rodriguez gets it. As a minority woman in a male-dominated industry, she’s faced limitations her whole career. But she’s turned those limitations into motivation and she’s now using her voice to be a part of the change.
EQUAL PAY ISN’T A COMMODITY
“Conversations of this sort start to break down those social constructs that have stopped us from going after our dreams. That have stopped us from understanding that equality and equal pay should be a standard many, many years ago.”
The fact that women STILL make 20% less than men for the same work is mind boggling. But instead of being discouraged by the stat, Gina approaches it with optimism and determination. “It’s encouraging to know there’s room for growth. It’s encouraging to know you contribute to this movement in a positive way that’s going to allow people to then benefit from the fight.”
INSPIRED BY THE FIRE
“To see the women who came before me such as Rita Moreno who was constantly fighting the sexualization of women in the media to the women today speaking up about equal pay and their male counterparts that have gotten paid more for the same co-starring billing. I’m impressed by that kind of fire and that kind of fight. That’s why I fight everyday.”
Gina’s partnership with LUNA for Equal Pay Day is just one of many ways she fights for equality. As the co-founder of a lingerie company, Naja, she aims to change women’s lives - employing primarily single mothers or female heads of households in the garment factory where they are paid above market wages with healthcare. She is actively involved with the National Hispanic Foundation for the Arts, NCLR, CHCI, NALIP and Voto Latino, and uses her own social platforms as a megaphone for equality with #MovementMondays. Her devotion and equality efforts are endless.
A LITTLE AT A TIME
“The same way I got to the strength with my boxing - first coming in and only doing one round. Then doing two rounds. And a week later, I did five rounds. I built to my strength slowly.”
There are ways we can champion equality through what we already say and do everyday. While it might seem small, over time these every day acts will create big change. “We forget how strong it is to make a small act. In our society now where it’s better that you have a million followers or a thousand likes. A hundred friends or a ba-jilion friends. We’re starting to weigh what holds importance differently. And the truth is one small act holds way more importance than you would believe.”
THIS IS NOT A WOMEN’S ISSUE
“This is not just a women’s issue. This is not just women that need to fight it.”
Men supporting women. Women supporting women. Women supporting men. Gina believes we are ultimately stronger together. “I’m the product of two phenomenal parents. I’m the product of a very strong woman and a very strong man. And they both created that confidence in me and they both helped me get to where I am today. These smalls acts can be done by all.”
WOMEN’S RIGHTS ARE HUMAN RIGHTS
“Equal rights, equal pay, women’s rights. Ultimately - it’s all human rights.”
EQUAL PAY DAY PARTNERSHIP
“I’m in love with brands like LUNA Bar, who want to create solutions.”
Gina puts a lot of thought into the brands she works with; that’s why teaming up with us was a no-brainer. From supporting women in film-making to sponsoring the first female mountain bike racing team - LUNA Bar has championed women from day one. It’s part of our past, and definitely part of our future.