BACK

Multiple Benefits of Organic

Organic farming practices promote the health of people and our planet in at least six different w...

View Article
Multiple Benefits of Organic
Impact

How We Got Started

It began with a 175-mile bicycle ride

Clif Bar is named after my father, Clifford, my childhood hero and companion throughout the Sierra Nevada Mountains. In 1990, I lived in a garage with my dog, skis, climbing gear, bicycle and two trumpets.

 

The inspiration to create an energy bar occurred during a day-long, 175-mile bike ride with my buddy Jay. We’d been gnawing on some “other” energy bars all day. Suddenly, despite my hunger, I couldn’t take another bite. I thought, “ I could make a better bar than this!” That’s the moment I now call “The Epiphany.”

 

Two years later, after countless hours in mom’s kitchen, the CLIF Bar became a reality. And the mission to create a better-tasting energy bar was accomplished. Thanks, Mom! – Gary Erickson

 

Read more about the Clif Bar & Company story>>

Multiple Benefits of Organic

Organic farming practices promote the health of people and our planet in at least six different w...

View Article
Multiple Benefits of Organic
Impact