Organic Food: An Elite Movement or The Best Value for America’s Families?
By Kate Geagan and Matthew Dillon
Clifsters Roll Up Their Sleeves to Donate to the Community
2,080 hours. That’s how many hours one full-time employee works in a year. And it’s the amount of time we committed to giving back to our communities when we launched our employee volunteer program in 2001. Project 2080 had an initial goal of committing at least 2,080 hours to community service each year. In the first year, we surpassed that goal!
As the company has grown, so too has the Project 2080 annual hourly target. In 2013, with a 98 percent participation rate, Clif employees collectively donated 9,218 hours to nonprofit organizations, bringing our all-time Project 2080 total to more than 60,000 donated hours.
Project 2080 makes it easy for employees to identify, organize, and participate in community volunteer efforts on company time. Groups of employees have supported nonprofits such as Meals on Wheels, delivering hot meals to people unable to get to grocery stores. Others have packed up surplus medical supplies and equipment for MedShare, which sends them to people in need throughout the world.
Every year, our entire company—hundreds of employees strong—takes a Project 2080 day together. With that large a group, we’ve been able in a single day to clear miles of trails in a regional park, paint and help landscape a local public school, and weed, plant, and build structures for a large-scale community garden.
Is it an excuse to get out of work? Sure. But even better, it’s how we give back to our communities.
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