I'm a member of an elite carpooling team. Together, Nicole, Chris, Bentley, Grady, Amy and I conquer road rage, the carpool lane, gas prices, bridge tolls, and our overall sanity to and from the CLIF BAR Mainframe. Our drives are a slurry of conversation and no topic is off limits. The learnings that come from pooling are beyond your imagination, especially when driving home after company social events like parties, ski trips or happy hours. While I try to avoid giving unsolicited dietary advice in the "pool," I feel it's my moral and ethical obligation to speak up when a…

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Our mobile marketing gig with Guster's Campus Consciousness Tour officially ended with the last show on Friday. It was a bittersweet ending to an amazing ride. Roxie needed a break and we have to admit, it sure feels good to be in our own bed and reunited with our dog. For the past month and a half we've made Roxie our home and we took the country by storm. Here's a snapshot of our trip by the numbers: CLIF and LUNA were represented at 25 Guster concerts Over 85,000 people were given a CLIF or LUNA BAR and that doesn't include Earth Day or…

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After our stint at the Green Apple Festival, we headed off to Keene, NH. Andra left NYC a day early to represent LUNA at University of Connecticut which left me, Derin, to cruise from NYC to Keene all by myself. Once we reunited in Keene,  we met up with Seth and Tyler—two of the coolest people you'll ever meet. They're the guys behind the Oil and Water project, a six-leg, world-wide journey promoting alternative energy. We hear they might even drop by the CLIF headquarters on their way down from Alaska to Chile. We grabbed lunch and heard some of their wacky adventures…

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This may be a little late for Earth Day but since everyday's Earth Day, this is a perfectly fitting, and timely, mention. I think by now, most of us know the good principles behind recycling; we can all recycle our paper products, aluminum cans, but there are always a few things out there that just can't make it in a recycling bin. Ecoist, a super cool company based out of Miami, however, has decided to put all of the junk that piles up in our landfills to use and make stylish, fashionable and functional objects out of the things most…

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We've got some down time in NYC for the next few days...although it really didn’t start out that way. We got corrected on our driving etiquette pretty fast. For one, you better get off the line before the light turns green or the honking starts. The horn is a necessity. Brakes not so much; but a horn and a middle finger will get you a long way. Don’t worry, we didn’t pull out the middle finger but the horn might be a different story—we’ve got to protect Roxie you know. So back to the story, parking a 20-foot long vehicle is…

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