To all our loyal Tweeps. We’re offering 500 college students Energy Packs that include CLIF BARs, other outdoor fun goodies and energy/fitness tips! All you have to do is mention @ClifBar in a Tweet and tell us what kind of active study break you take to keep physically and mentally fit.
So Tweet away and see all the full details in the press release below!
Thu, September 15 2011 - CLIF® BAR Rewarding College Students Who Energize Study Breaks with Outdoor Activity
EMERYVILLE, Calif., September 15, 2011 – Between classes, work, study and social obligations, college students often fall into a food trap of pizza, candy bars and sugary drinks, with their only exercise coming from frantic sprints between classes. In addition to unwanted long-term health effects, this cycle can lead to serious energy shortages and brain fatigue.
CLIF® BAR, the original energy bar made with organic ingredients, is on a mission to educate college students about the benefits of outdoor activity. Beginning Sept. 15 and continuing while supplies last, CLIF BAR is rewarding college students who post their active study breaks on Twitter with a CLIF BAR Energy Pack to energize their pursuits. Collegians who follow @ClifBar on Twitter and post their active #StudyBreak will be eligible to receive an Energy Pack that includes great tasting CLIF BARs, fitness tips, water bottles and other items intended to make outdoor recreation fun.
“CLIF BAR wants college students to know that getting outdoors for an active study break isn’t just a good idea for physical health, but can help you stay mentally sharp in the classroom,” said Carly Lutz, brand director, CLIF brands. “Getting out of the dorm and going for a run or a bike ride around campus is an essential part of keeping your mind in shape, as well as your body.”