Skip to main content.

Who's Writing

Chris Morell


Oct. 3, 2013
Meet Your CLIF Builder’s Tough Mudder Sweepstakes Winner

Thousands of you entered to win our CLIF Builder's Ultimate VIP trip to Tough Mudder in San Diego. If you remember, part of the deal was that our winner forms their team of six people, and we provide training sessions for the entire team leading up to the event. Well, meet your winner, Mike Arnold! We'll be following Mike through his team's training sessions and right through the actual Tough Mudder event in San Diego. My name is Mike Arnold and I'm a very active 38-year-old father of three and husband of one! At a young age of 14, I…

Read More…

Posted by:
Chris Morell
Category:
Events, Athlete Life

Oct. 2, 2013
Seasonal CLIF Bars Return with a Brand New Flavor: Pecan Pie!

As the holidays roll in, CLIF Bar special seasonal flavors return with a brand new flavor this season: Pecan Pie! Along with favorites Iced Gingerbread and Spiced Pumpkin Pie, you can find the three seasonal flavors through December at your local retailers. But remember, the limited-edition bars are only available while supplies last. Here's the mega list of retailers where you can find seasonal flavors. Definitely call ahead to check on specific store stock because, as you know, these limited-edition flavors sell out fast! Kroger Safeway Fred Meyer King Sooper’s Ralph’s HEB Hyvee Stop & Shop Giant Food Wegman’s REI…

Read More…

Posted by:
Chris Morell
Category:
From the Kitchen

Sep. 23, 2013
Share Your Awesome Running Moment on Instagram!

To celebrate fall marathon season, CLIF Bar wants to hear about your awesome running Moments. What did it feel like crossing the finish line at the marathon? What is your favorite part of your morning jog? What has made you stop dead in your tracks or kept you going the extra mile? We would love to for you to share it with us! From Monday, September 23rd through Sunday, September 29th, upload an Instagram video telling us about an awesome running Moment you have had and tag it with hashtag #MeetTheMoment. CLIF Bar will randomly select a winner who will…

Read More…

Posted by:
Chris Morell
Category:
Team Clif Bar

Sep. 18, 2013
Follow the Frog with Clif Bar and Rainforest Alliance

Today officially kicks off Follow the Frog week, with our partner Rainforest Alliance, working to conserve biodiversity and ensure sustainable livelihoods by transforming land-use practices, business practices and consumer behavior. Many of you know that we only use chocolate from Rainforest Alliance Certified™ farms in our CLIF Bars. Sierra Trail Mix was our first CLIF Bar flavor with the Rainforest Alliance seal on the wrapper, and now we're happy to say that you will see the friendly little frog logo on all chocolate-flavored CLIF Bars. To celebrate we are hopping on board with Follow the Frog week. Follow the Frog's…

Read More…

Posted by:
Chris Morell
Category:
Food Matters

Sep. 16, 2013
An Awesome Giveaway Featuring The New Seasonal CLIF Bar Flavor: Pecan Pie

Yes, it's that time again. CLIF Bar seasonal flavors are officially hitting your favorite stores. And this year we've got a brand new flavor that we know you're going to love: Pecan Pie! But alas, we need your help. How do you say the new CLIF Bar seasonal flavor, Pecan Pie? Watch the video & tell us using one of the three hashtags: #PEEcan #pickAHN or #peeKAHN. Comment using one of the hashtags with your vote on Facebook, Twitter or Instagram. Your hashtag vote will automatically enter you to win one of 8 awesome daily prizes. Here's the full list:…

Read More…

Posted by:
Chris Morell
Category:
Food Matters

Jul. 5, 2013
Tour de France Journal - Waves

Blame an attractive high school French teacher and early exposure to the films of Francois Truffaut for Matt Walsh's francophile tendencies. Then later came bike racing and watching the grandest race of all, the Tour de France. So as a freelance writer, there’s pretty much no place he’d rather be than in France on the race routes of Le Tour. It’s always an adventure that goes full-gas. Follow Matt's Tweets, photos and posts live. Waves, which would be inaccurate. The precision is waves of waves. If you have the good fortune of driving the 150 to 200 kilometers through France…

Read More…

Posted by:
Chris Morell
Category:
Team Clif Bar, Tour

Jul. 1, 2013
Ride On: #MeetTheMoment Cycling Giveaway

July is an epic month for cycling! Over here at CLIF HQ we’ll be watching closely as the Garmin-Sharp team makes their way through the French countryside. But Summer is not just for the pros — it’s also the perfect time for all cyclists to get out on the road. In honor of riders everywhere, we’re giving away a box of CLIF Bars every week in July. Interested? Upload a cycling photo with the hashtag #MeetTheMoment to any social channel (including Instagram, Twitter, Facebook, Pinterest, Google+) or to MeetTheMoment.com for a chance to win. It's that simple! Plus, if you…

Read More…

Posted by:
Chris Morell
Category:
Contests, Team Clif Bar

Feb. 6, 2013
CLIF Bar and CLIF SHOT Now Available in Japan!

We've got some fantastic news for international CLIF Bars fans. CLIF Bar is now available in Japan! The 68g bar is now available in six delicious flavors: Chocolate Chip, Crunchy Peanut Butter, Oatmeal Raisin Walnut, Blueberry Crisp, Chocolate Almond Fudge and White Chocolate Macadamia Nut. Alongside CLIF Bar, we're also bringing CLIF SHOT BLOKS to Japan in four flavors: Orange (contains caffeine), Strawberry, Mountain Berry and Tropical Punch (contains caffeine), along with CLIF SHOT Energy Gel in Chocolate, Citrus (contains caffeine), Double Expresso (contains caffeine), and Razz. Plus, we've just launched the Japanese CLIF Bar website to support our new…

Read More…

Posted by:
Chris Morell
Category:
Food Matters

Oct. 13, 2012
Congratulations to our 2012 Team CLIF Bar Ironman World Championship Athletes!

It's been a week of anticipation here at the Ironman World Championship, starting with Chris McCormack and Linsey Corbin signing autographs at the Team CLIF house. But today was the big day, and we wanted to extend a huge congrats to our Team CLIF athletes, including Chris, Linsey, Tim O'Donnell and Meredith Kessler. The amount of preparation and energy these guys put into training in unreal, and everyone out here deserves a massive amount of respect. We watched from the starting gun, hosting a lounge for the locals to swing by and watch the race live. We had food, drinks…

Read More…

Posted by:
Chris Morell
Category:
Events, Team Clif Bar

Oct. 12, 2012
VIDEO: Chris McCormack and Linsey Corbin Talk Ironman in Kona

Yesterday we gave you a photo tour through the Team CLIF Bar house in Kona, Hawaii at the Ironman World Championship. Well here's a deeper look into the fun that took place on Wednesday with Chris and Linsey hanging at the house.

Read More…

Posted by:
Chris Morell
Category:
Events

Oct. 11, 2012
CLIF Lands in Kona, Hawaii: A Photo Tour

Every year, CLIF Bar heads out to Kona, Hawaii for the Ironman World Championship to support our Team CLIF Bar athletes for the week. If you're a triathlon follower, then you most likely know that 2010 champ Chris McCormack hopes to bring home another win here in Hawaii. While we wish you could all be out here with us, we know that's not possible. So here's a few updates from the scene here in Kona. Every year, CLIF rents a house right on the coast. Yes, it's amazing and the view is to die for. But the real reason we…

Read More…

Posted by:
Chris Morell
Category:
Events

Oct. 8, 2012
Win a Tough Mudder Race Entry Pack! (Plus, 11 Clif Bar Employees Tackle Tough Mudder)

It's no secret that life as a Clif Bar employee is incredibly active. With an on-site gym and personal trainers, we're constantly pushed to our own personal limits. So it seemed a logical and achievable next step for 11 of us to sign up for the so-called "Toughest Event on the Planet" -- Tough Mudder. Or so we thought. But first, we want to share the love! Courtesy of CLIF Builder's Bar, we're giving away one sweet Tough Mudder prize package to a lucky tweeter. Simply tweet #ToughBuilders any time before this upcoming Friday, October 12 and we'll pick one…

Read More…

Posted by:
Chris Morell
Category:
Events

Sep. 13, 2012
CLIF BAR Seasonal Flavors Return - Get Yours While They Last!

Halloween costumes, Thanksgiving dinner, holiday shopping...psh! The real sign that the holiday season's begun? CLIF Bar seasonal flavors! CLIF Bar’s highly anticipated seasonal flavors are back for the 10th consecutive holiday season. That's right, 10 years! Throughout the decade, CLIF Bar has helped get athletes in the holiday spirit with limited-edition flavors that bring a distinctive twist to the best-selling energy bar. This year, seasonal flavors return with three nostalgic favorites – Iced Gingerbread, Peppermint Stick and Spiced Pumpkin Pie. You know 'em, you love 'em, right? Reminiscent of home-baked holiday treats, the three seasonal flavors deliver CLIF’s athlete-crafted blend…

Read More…

Posted by:
Chris Morell
Category:
From the Kitchen

Aug. 23, 2012
How Team CLIF Bar Athletes Meet the Moment

We spent two weeks with some of our Team CLIF Bar athletes, road tripping from Bend, OR to Santa Cruz, CA. Along our way we shared adventures, unexpected snow (apparently it never snows that much in Bend!) and some pretty awesome conversation. In talking with our athletes along the way, they each had a unique take on the what a Moment means to them. Check out these shorts as we go a bit deeper with some of our athletes getting a unique insight in to their sports and how they Meet the Moment. Check it out! And don't forget you…

Read More…

Posted by:
Chris Morell
Category:
Team Clif Bar

Jul. 16, 2012
Meet the Moment in 2012!

We’re thrilled to announce the launch of this year’s Meet the Moment. Whether it’s Moments of pushed limits or dumbstruck awe - at CLIF, we live for those Moments of adventure. It’s what feeds our passion for nutrition. Get out, way out, where Moments happen. Then come share your photos, stories, and spread the stoke. The cool thing is, you’ll be doing something more: For every Moment you upload, CLIF Bar will donate $5 to your selected environmental non-profit partner. And every time a Moment is shared through your social networks another $1 is donated to the non-profit that Moment…

Read More…

Posted by:
Chris Morell
Category:
Contests, Sustainability

Jun. 6, 2012
Watch Gary Erickson’s 2012 TEDx Talk

Gary Erickson is the founder and co-CEO of Clif Bar & Company. As Clif employees we've come to know and love the story of how Clif Bar & Company was born. And every time we hear it, it's as inspirational as the first. Last month at TEDx in Chicago, Gary explains the "White Road" philosophy and how it led him to create a better company, keep it privately owned and more. It's a fantastically inspirational story and you should definitely check out the talk.

Read More…

Posted by:
Chris Morell
Category:
From the Road

Jan. 24, 2012
Meet CLIF Kid Organic Zbar Iced Oatmeal Cookie!

New flavor alert! Meet CLIF Kid Organic Zbar Iced Oatmeal Cookie! The home-baked taste of classic oatmeal cookies with cinnamon and vanilla, blended into organic whole grain oats and topped with a drizzle of white icing...available now at stores nationwide. Just head over to our store locator and select "CLIF Kid Zbar" to find a store near you. (Be sure to call ahead to check on specific flavors in stock) Definitely let us know what you think of Iced Oatmeal Cookie on Facebook, Twitter or right on in the comments section below!

Read More…

Posted by:
Chris Morell
Category:
Food Matters, From the Kitchen

Jan. 5, 2012
7 Keys to Sustainable Fitness

At Clif Bar & Company, we commit to sustaining our health as much as sustaining our planet. Employee fitness has always been a crucial component of the company’s wellbeing, and while we enjoy pushing ourselves, injuries and setbacks can happen. So how do you maintain a consistent fitness routine? To inspire your post-holiday endeavors, here are a few pointers from the Clif Bar employee gym. 1. Consistency trumps intensity In the New Year, we’re apt to set ambitious goals to get on track. Unfortunately this traps us into all-or-nothing thinking. We are more likely to throw in the [gym] towel…

Read More…

Posted by:
Chris Morell
Category:
Office Life

Dec. 12, 2011
The 2nd Annual 12 Days of Clifmas!

Today we're officially kicking off the 2nd Annual 12 Days of Clifmas! What does that mean? Well, put simply, you get a chance to win some awesome Clif Bar products. We'll pick one daily winner on both Facebook and Twitter each day (starting today) through December 23. We'll also pick a grand prize winner on both Facebook and Twitter (picked at the end of the 12 days) to score a year's supply of CLIF BARs! So how do you enter? Simply head on over to the Clif Bar Facebook page and/or Twitter feed and look for each day's updates. Follow…

Read More…

Posted by:
Chris Morell
Category:
Contests

Nov. 18, 2011
Congrats to Clif Bar’s 2011 Meet the Moment Winners!

Over the course of the last few months, thousands of you came together to protect the places we play in Clif Bar's Meet the Moment campaign. You guys rule! If you joined on the Meet the Moment journey, then you know Clif Bar & Company donated $5 to an organization dedicated to protecting the places we play simply by uploading your first moment. Well, we also told you that three grand prize winners would be chosen to embark on a trip of a lifetime (of their choosing!). Well, the time has finally come, and here are your three grand prize…

Read More…

Posted by:
Chris Morell
Category:
Sustainability

Nov. 1, 2011
Introducing CLIF SHOT BLOKS Citrus!

Great news for all you CLIF SHOT users -- we're stoked to introduce a brand new flavor, available now in sports retail stores: CLIF SHOT BLOKS Citrus. Citrus rounds off the 8 SHOT BLOK flavors and we think you're going to love it.

Read More…

Posted by:
Chris Morell
Category:
From the Kitchen

Sep. 16, 2011
Seasonal CLIF BARs Return in 2011 with a Brand New Flavor!

The special Seasonal CLIF BARs are back for 2011, and available in-store and online through the Clif Bar Store right now. But you know the drill! Be quick because they're only available through December (or until they last)! Seasonal CLIF BARs come in three festive flavors: Spiced Pumpkin Pie, Iced Gingerbread and a brand new flavor, Peppermint Stick! Seasonal CLIF BARs are available in-store at the following retailers, and many more! Check out the press release at the bottom of this post for full details. Kroger Safeway Fred Meyer King Sooper’s Ralph’s HEB Hyvee Stop & Shop Giant Food Wegman’s…

Read More…

Posted by:
Chris Morell
Category:
Food Matters

Jun. 1, 2011
CLIF SHOT Of Comeback: Geoff Roes at Western States 100

Team CLIF Bar athlete Geoff Roes gives us a taste of his incredible come-from-behind victory at the 2010 Western States 100 trail race. Props to our friends over at Journeyfilm for sharing highlights of their upcoming documentary entitled Unbreakable: The Western States 100.

Read More…

Posted by:
Chris Morell
Category:
Team Clif Bar

May. 18, 2011
Introducing Coconut Chocolate Chip CLIF Bar!

We're incredibly stoked to introduce you to the newest CLIF Bar flavor -- Coconut Chocolate Chip! We teased you a couple months back, but now you very well will see this brand new flavor at your local retailer very soon. Be sure to check out our handy store locator, and call your local store for stock. And as always, head over to Facebook and Twitter to let us know what you think about Coconut Chocolate Chip! Or simply comment on this blog post below.

Read More…

Posted by:
Chris Morell
Category:
From the Kitchen

May. 16, 2011
Introducing Meet the Moment!

Have you ever been on the road, in the water or among the trees and for a moment, everything slows down and becomes clear? We’ve all had that experience before, and we want to hear your stories! And so with that, we're super excited to introduce Meet the Moment! At Clif Bar & Company, we’re big on adventure and the rush of the Moment. We wake up excited for what the day might bring. We work hard, we play hard. We get up ready to Meet the Moment head on, every day. But enough about us − How do you…

Read More…

Posted by:
Chris Morell
Category:
Events, Contests, From the Road, Sustainability, Team Clif Bar

May. 6, 2011
Stephen Colbert Steals CLIF Bars from Whole Foods Market

Mr. Stephen Colbert's a simple man. Maybe that's why he admits to stealing CLIF Bars from Whole Foods Market on last night's Colbert Report! Hey, it makes him feel powerful. Watch the clip! The Colbert ReportMon - Thurs 11:30pm / 10:30cStephen Confesses to a Distracted Mediawww.colbertnation.comColbert Report Full EpisodesPolitical Humor & Satire BlogVideo Archive

Read More…

Posted by:
Chris Morell
Category:
Community, r@nd0m

Apr. 4, 2011
CLIFCast Podcast - Caffeine

The CLIFCast Podcast is back with a brand new episode! This time it's all about caffeine. In this episode you'll learn how to take advantage of the benefits of caffeine, as well as avoid some of the pitfalls associated with taking in too much. So head over to iTunes to download Episode 10, and subscribe the CLIFCast to stay up to date on the latest podcasts from Clif Bar.

Read More…

Posted by:
Chris Morell
Category:
Podcasts

Feb. 17, 2011
CLIF BAR Behind the Scenes: The Making of CLIF CRUNCH

You've probably seen CLIF CRUNCH in your local store, but we wanted to give you a closer look at how our new crunchy granola bar was dreamed up. So head inside the Clif Bar & Company kitchen to see how CLIF CRUNCH, is made! And don't forget, jump over to our store locator to find a CLIF CRUNCH retailer near you.

Read More…

Posted by:
Chris Morell
Category:
From the Kitchen, Office Life

Jan. 28, 2011
A Video Tour of Clif Bar’s New Headquarters: Parts 1 - 3

Hopefully you saw at least one of the recent walkthroughs of Clif Bar's new headquarters with Clif President and COO Kevin Cleary. Since the first video, we've launched two additional episodes that showcase the Clif café, Kali's Kitchen, as well as the employee gym and wellness facility. And just so you don't have to go YouTube hunting, here's all three episodes in one handy place. And don't forget, the final episode launches very soon. So be on the lookout!

Read More…

Posted by:
Chris Morell
Category:
Office Life

Jan. 21, 2011
Celebrate National Granola Bar Day with CLIF CRUNCH!

Yes, believe it or not today is National Granola Bar Day. Fresh off the MLK remembrance weekend, why not take a minute today to think about all the times a granola bar's saved you in a time of hunger? Done? Well hopefully we can help update your granola arsenal. Last year we launched CLIF CRUNCH, a brand new crunchy granola bar. If that doesn't ring a bell, CRUNCH is an all-natural and organic crunchy granola bar that contains a special blend of organic whole grains. It comes in four flavors — Chocolate Chip, Honey Oat, White Chocolate Macadamia Nut and…

Read More…

Posted by:
Chris Morell
Category:
Food Matters, r@nd0m

Dec. 14, 2010
Moving Toward Sustainability: Winter 2010 Edition

As you surely know, Clif Bar & Company is dedicated to reducing our ecological footprint, in everything we do, from the field to the final product. So we created a sustainability newsletter back in 2001 as a way of sharing our research, experiences and progress in this program with the larger Clif community. Here you’ll find a little bit of everything, from organic farming to wind farms, biodiesel to bicycle commuting. Join us in celebrating nearly a decade of environmental work with our latest issue. So with this launch of the 2010 issue of Moving Toward Sustainability, we are celebrating…

Read More…

Posted by:
Chris Morell
Category:
Sustainability

Dec. 7, 2010
CLIFCast Podcast - Episode 8: Meal Planning

In this latest CLIFCast Podcast - Episode 8 - we explore the benefits of meal planning. We all know that what we put into our bodies directly affects our performance. But sometimes it can be hard to get everything in on every meal. Meal planning is about looking at your meals as a whole, not just individually, making sure you’re getting what you need over the course of a whole week rather than meal by meal. It doesn’t have to be too complicated to get your nutrition right, it just requires a little more planning and preparation.

Read More…

Posted by:
Chris Morell
Category:
Podcasts

Dec. 6, 2010
A Video Tour of the New Clif Bar Headquarters: Part 1

Back in October, we introduced you to Clif Bar & Company's brand new headquarters. After close to 15 years in Berkeley, we've moved into a new energy-efficient headquarters in Emeryville, California. Sure, we're incredibly biased, but the new building is truly amazing. A 115,000 square-foot features the latest in solar technology, a new on-site childcare center, repurposed materials -- from shipping-container wood to blue jeans -- and a 40-foot bouldering wall are just some of the features that support Clif Bar's sustainability mission and unique company culture. We promised to give you a closer look inside the new Clif Bar…

Read More…

Posted by:
Chris Morell
Category:
Office Life, Sustainability

Nov. 2, 2010
CLIFCast Podcast - Episode 7: The Clif Bar Pace Team

The CLIFCast Podcast is back for Episode 7, now live on iTunes and available to stream below. This episode is all about the Clif Bar Pace Team. Just as nutrition is vital for energy and sustenance, sometimes nutrition comes in other forms. Proper nutrition can help you make it through a marathon but along with that, you need encouragement and support to sustain you. For that we created The Clif Bar Pace Team. In this latest episode of ClifCast, you’ll learn about the challenges of going out too fast, the importance of a steady pace, what you really need when…

Read More…

Posted by:
Chris Morell
Category:
Podcasts

Oct. 21, 2010
Introducing Clif Bar and Company’s New Headquarters!

It's official! After close to 15 years in Berkeley, Clif Bar & Company has moved into a new energy-efficient headquarters in Emeryville, California. The new building is truly amazing. A 115,000 square-foot features the latest in solar technology, a new on-site childcare center, repurposed materials -- from shipping-container wood to blue jeans -- and a 40-foot bouldering wall are just some of the features that support Clif Bar's sustainability mission and unique company culture. Our very own Clif founder and co-CEO Gary Erickson is ecstatic. "If you would have told me this was possible 20 years ago when I had…

Read More…

Posted by:
Chris Morell
Category:
Office Life

Oct. 19, 2010
15,000 Facebook Fans = $5,000 to the Environment

Less than three weeks ago, the Clif Bar Facebook page hit 10,000 fans. And as a "thank you" to all our loyal friends, Clif Bar & Company committed to donate one dollar for every new Clif Bar Facebook fan up to 15,000, in conjunction with our environmental initiatives as a 1% for the Planet member, to an environmental organization. Well, you responded in droves to say the least. In well under a month, we reached our $5,000 goal, hitting 15,000 total fans in record speed -- and the environment reaps the reward. So thank yourself for contributing! And if this…

Read More…

Posted by:
Chris Morell
Category:
Community, Sustainability

Oct. 1, 2010
Seasonal CLIF BARs are Back!

Tis the season! The special Seasonal CLIF BARs are back, and available in-store and online through the Clif Bar Store right now. But hurry, because they're only available through December! Seasonal CLIF BARs come in three festive flavors: Spiced Pumpkin Pie, Iced Gingerbread and Cranberry Orange Nut Bread. And for the first time, 1% of sales from Seasonal bars will directly benefit the Winter Wildlands Alliance, the first and only national organization of its kind for human-powered snow sport enthusiasts and winter wildland conservationists. Seasonal CLIF BARs are available in-store at the following retailers, and many more! Kroger Safeway Fred…

Read More…

Posted by:
Chris Morell
Category:
Food Matters

Oct. 1, 2010
A Dollar a Facebook Fan - Celebrate 10,000 Fans for Clif Bar and Get a Dollar Donated in Your Honor

We're right around the corner from hitting the 10,000 fan milestone on the Clif Bar Facebook page. The amount of support and feedback we've received is nothing short of inspiring, and we want to say "thanks," in a big way. So we're kicking off a great initiative starting once we hit 10,000 fans - we've only got a shade under 400 fans to go! For every new "like" the Clif Facebook page receives after the 10K mark, Clif Bar & Company will donate one dollar in conjunction with our environmental initiatives as a 1% for the Planet member, to an…

Read More…

Posted by:
Chris Morell
Category:
Community

Sep. 24, 2010
interbike 2010 - Clif Bar Video and Pictures!

If you're a bike geek like the majority of people at Clif Bar & Company, you're probably following along with the nation's biggest bike show: interbike. But if not, we've got you covered. This year, Clif Bar is in full force, and we've got the pics and video to prove it. Check out 101 Clif Bar images from interbike 2010: And even more amazing, here's an impromptu video from the show floor of the Clif Bar band (The Dung Beetles), joined by Clif Bar owner and founder Gary Erickson and a drop-in dynamite harmonica player!

Read More…

Posted by:
Chris Morell
Category:
Events, From the Road

Sep. 16, 2010
Follow @ClifBar on Twitter for a Free CLIF C Bar!

For the next four weeks you've got a good shot at snagging a free CLIF C bar via the Clif Bar Twitter feed! Using only a handful on ingredients, CLIF C is lightly baked, sprinkled with nuts and a hint of sea salt to make the flavors dance. And with only 9 ingredients, CLIF C is all-natural, 70% organic and has a serving of fruit in each bar. And we want to get it in your hands! For the next four weeks, all you have to do is follow @ClifBar on Twitter and you're automatically entered to win one of…

Read More…

Posted by:
Chris Morell
Category:
Contests, From the Kitchen

Sep. 9, 2010
The Road to Kona with Chris McCormack: Part 3 - Sacrifice

You've already seen part one and two of a three-part video series that goes behind the scenes with world-class TEAM CLIF BAR triathlete Chris McCormack. Now we're rounding out the trio. Let's face it -- what Chris does is nuts. His training days start at 5:30am and last a long, long time. With the support of his family, Chris sacrifices in order to succeed.

Read More…

Posted by:
Chris Morell
Category:
Athlete Life, Team Clif Bar

Sep. 7, 2010
The Road to Kona with Chris McCormack: Part 2 - Overcoming the Odds

Last week you saw the first of a three-part video series that goes behind the scenes with world-class TEAM CLIF BAR triathlete Chris McCormack. Chris has won a lot of races, but some of the experts said he'd never win Ironman Hawaii. As a kid, Chris dreamed of victory in Kona. As a world class triathlete, he overcame the odds and celebrated a very special win on Ali'i Drive.

Read More…

Posted by:
Chris Morell
Category:
Athlete Life, Team Clif Bar

Sep. 2, 2010
LUNA on Facebook!

We're super excited to announce that LUNA is now officially on Facebook! Just like the Clif Bar Facebook page, the LUNA page is your go-to resource for all things LUNA, including LUNA Bars, LUNA Minis and LUNA Protein as well as LUNAFEST, Team LUNA Chix and much more. Show your LUNA love by becoming a fan (it's as simple as clicking the "Like" button) and join the community. While you're there, drop a comment and get involved! You'll be rewarded with lots of future LUNA news and updates. And if you want to get technical, here's the official URL: http://www.facebook.com/luna…

Read More…

Posted by:
Chris Morell
Category:
Office Life

Sep. 2, 2010
The Road to Kona with Chris McCormack: Part 1 - Pre-Race Energy

It takes all the right ingredients to be a successful professional triathlete. You surely know Chris McCormack. Macca has the ideal mix -- a great ambassador for the sport, a terrific accent and one of the world's best triathletes. But even Chris experiences pre-race jitters and gets a tad nervous in the hours before a race. Take a special behind-the-scenes look at how TEAM CLIF BAR athlete Chris channels his energy so that he's ready to rock when the starting gun goes off.

Read More…

Posted by:
Chris Morell
Category:
Athlete Life, Team Clif Bar

Aug. 17, 2010
CLIFCast Podcast - Episode 6: Protein

The CLIFCast Podcast is back! Episode 6 is now live on iTunes and available to stream below. And this time it's all about Protein. Protein is the building blocks of muscle. Without it, you can’t get all the amazing benefits from your workout because protein helps tissues recover and rebuild. But what exactly is protein? What are the different foods we can eat to get it into our body, and is it something we crave? Here we will learn the differences between plant-based proteins and animal-based proteins, when to eat, what protein snacks to have, and we may even shatter…

Read More…

Posted by:
Chris Morell
Category:
Podcasts

Aug. 12, 2010
San Francisco Bikers: Get Free Tickets to CA Academy of Sciences

San Francisco bike peoples -- the CLIF BAR 2 Mile Challenge team wants to treat you to a free day at the California Academy of Sciences in San Francisco’s Golden Gate Park. And all you have to do it hop on your bike! On Sunday, August 22, Clif Bar’s hosting what we’re calling a “Fun Ride to the Academy.” If you’re San Francisco Bay area-based, you probably know of the pure awesomeness that is the new California Academy of Sciences. So here’s the deal. We’ll give away free tickets (that's up to $24.95 per ticket!) to the first 100 people…

Read More…

Posted by:
Chris Morell
Category:
Events, Sustainability

Jul. 29, 2010
Video: 3 Mountain-Bike Madmen Tackle the Scottish Highlands

This amazing video came to us via TEAM CLIF BAR athlete Hans Rey. It's a ridiculous adventure through the Scottish Highlands with a few of the world's best mountain-bike madmen, specifically Danny MacAskill and Steve Peat. Here's a little setup from Hans himself: Peaty and I have been planning a trip to the Scottish Isle of Skye for a long time, when things finally started falling into place we invited YouTube sensation Danny MacAskill to join us. In whirlwind fashion, the Scottish native has been living the dream of every kid in the world, since his film clip debut on…

Read More…

Posted by:
Chris Morell
Category:
Team Clif Bar

Jul. 20, 2010
Win a Year’s Supply of CLIF BARs! (UPDATE: Winner Announced!)

UPDATE: Entries are officially closed! Thanks to everyone for the amazing response. We'll announce the winner this Monday, August 2. UPDATE 2: The moment has come! Congratulations to nrogers -- our grand-prize winner -- for going above and beyond, creating a entire mock blog, post entries and more. Truly an awesome effort that deserves to be recognized. And the runners up: Swisscheez, TisShannon, and Capecodbeer -- You'll each get something for you great submissions. Thanks so much to everyone who stopped by and dropped their creative comment. This was an EXTREMELY difficult decision, as there were so many awesome entries.…

Read More…

Posted by:
Chris Morell
Category:
Office Life

Jul. 16, 2010
VIDEO: Four Minutes with No Impact Man, Colin Beavan

Clif Bar & Company is often graced with special guests, and this week we were lucky enough to be visited by Colin Beavan. For an entire year, Colin and his family lived as environmentally as possible, meaning no electricity, no fossil fuel based transportation, no...well, you get the picture. Definitely an extremely daunting task considering that Colin and his family live in the heart of craziness: Manhattan. Colin documented his journey in a book and movie of the same name, "No Impact Man." It's an incredibly interesting and eye-opening project that is parallel to many things that Clif Bar is…

Read More…

Posted by:
Chris Morell
Category:
Office Life, Sustainability

Jul. 13, 2010
CLIFCast Podcast - Episode 5: Energy

The CLIFCast Podcast is back with Episode 5: Energy, now live on iTunes, and available to stream below. Ricardo returns to help you learn about exactly what energy is (is it the same as calories?), how it feels in your body and what the best foods are for it. Our in-house Clif Bar runners share nuggets of their experience while our nutritionist, Tara, grounds us with a heap of well-researched facts about the benefits of fat, the best vegetables to eat for energy and why caffeine can increase your performance. Do the benefits of caffeine go beyond an increased sense…

Read More…

Posted by:
Chris Morell
Category:
Podcasts

Jul. 9, 2010
Video: On the Road with Garmin-Transitions Pro Cycling - Part 3

As promised, here's Part 3 in out series of special behind-the-scenes videos with the Garmin-Transitions pro cycling team. To see the first two parts, head over to the Clif Bar & Company YouTube channel. In this video, cycling is a real game of chess. And there are enough crashes to make you think twice before flying down a rainy curve. Enjoy!

Read More…

Posted by:
Chris Morell
Category:
Team Clif Bar, Tour

Jul. 8, 2010
Video: On the Road with Garmin-Transitions Pro Cycling - Part 2

On Tuesday, you saw Part 1 in a special series of behind-the-scenes videos with the Garmin-Transitions team on the Clif Bar & Company YouTube channel. In Part 2, The Journey, see how the once small, local Colorado team has become one of the best cycling teams in the world. As the CLIF BAR was born in small kitchen, Team Garmin was born in someone's garage. Get the full story in this awesome video and stay tuned for Part 3, coming up!

Read More…

Posted by:
Chris Morell
Category:
Team Clif Bar, Tour

Jul. 7, 2010
Video: Clif Bar Donates a Day to the Alameda Point Collaborative

Since 2001, the people here at Clif Bar & Company have been collectively donating at least 2,080 hours each year (and usually, much more) to our favorite causes, in what we call Project 2080. Why 2,080? That’s how many hours one full-time employee works in a year. A couple times a year, we pool everyone together and shut Clif HQ down for an entire day of service to a single organization. Last month that organization was the Alameda Point Collaborative, that's working to end homelessness by providing housing and services to create communities where formerly homeless families and individuals can…

Read More…

Posted by:
Chris Morell
Category:
2080

Jul. 6, 2010
Video: On the Road with Garmin-Transitions Pro Cycling

What better time than summer to head out on the road with the Garmin-Transitions pro cycling team? Being one of the hardest endurance sports in the world, nutrition is incredibly important to cycling – burgers and fries just don’t cut it! So Garmin has nutrition down to a science, which includes a traveling chef that prepares healthy, organic meals, and CLIF SHOT BLOKS and SHOT Energy Gel. Want to see what it’s like to go Garmin? Check out a special series of behind-the-scenes videos with the Garmin-Transitions team on the Clif Bar & Company YouTube channel. Or you can check…

Read More…

Posted by:
Chris Morell
Category:
Team Clif Bar, Tour

Jun. 25, 2010
Win one of these Custom Clif Bar Messenger Bags by Rickshaw Bagworks! - UPDATED

UPDATE: Thanks to everyone who participated, and for sharing so many wonderful thoughts about Clif Bar! The response was amazing. The two winners have been emailed, so please check your inbox and respond within 24 hours. We'll update back here when the bags are officially claimed. We'll be doing lots of fun giveaways and much more on the Clif Blog, so make sure to follow us on Twitter and Facebook to keep up! Our friends over at Rickshaw Bagworks (find Rickshaw Bags on Twitter and Facebook) were nice enough to create a few custom messenger bags designed with Clif Bar…

Read More…

Posted by:
Chris Morell
Category:
Contests

Jun. 23, 2010
Behind-the-Scenes: The New Clif Bar Booth

A couple weeks back, the Clif Bar & Company creative team gave us -- the people here at Clif HQ -- a peek at the brand new booth that you'll start seeing at all Clif events. So why not share? I grabbed Lisa and a camera, and she gave a little behind-the-scenes look at the design of the booth, and a sneak peek of the cool sustainable elements that you might not normally see -- especially when it's bursting with people at during packed events. And what's a Clif booth without a little thumb wrestling and bicep curling? Hopefully you'll…

Read More…

Posted by:
Chris Morell
Category:
Events, From the Road

Jun. 22, 2010
LUNA on Tour with Lilith

For the next two months, LUNA heads out on tour with Lilith Fair. In a flurry of over 30 cities in the US and Canada, Lilith features a huge group of top female artists including Sarah McLachlan, Mary J. Blige, Sheryl Crow, Kelly Clarkson, Cat Power, Erykah Badu and many more. And our very own Shannon is hitting every single stop on the tour. Hi, I'm Shannon Mujica and I have a feeling that for the next few months I'll be known as the "LUNA Girl". Why, you ask? For the next eight weeks I will be on tour representing…

Read More…

Posted by:
Chris Morell
Category:
Events, From the Road

Jun. 17, 2010
1st Annual Clif Bar Iron Cupcake Throwdown!

If you've been following us on Twitter, Facebook or right here on the Clif Blog, then you've surely seen some of our fun, wacky adventures of office life. Well, chalk this one up on the big board: The 1st Annual Clif Bar Iron Cupcake* Throwdown! Eat your heart out, Bobby Flay. We've had more than a dozen Clif Bar & Company participants and a panel of Clif volunteer judges. After after the judging, we put the remainder of cupcakes up for donation to the rest of the company with all proceeds going toward the AIDS Walk San Francisco. Looks like…

Read More…

Posted by:
Chris Morell
Category:
Food Matters, Office Life, r@nd0m

Jun. 15, 2010
CLIFCast Podcast - Episode 4: Race Day

Episode 4 of CLIFCast is now live on iTunes, and available to stream below. In this episode, Race Day, Ricardo talks all about what to do on the day of a race. He explores what foods and drinks might be best for your half or full marathon, or other long distance race. What should you eat the night before a race, the morning of, or mere minutes before the starting gun goes off? Learn about eating and drinking on and off course, on and around your big day.

Read More…

Posted by:
Chris Morell
Category:
Podcasts

Jun. 7, 2010
Join Clif Bar at Northern California Special Olympics Benefit Concert

The official Clif Bar & Company band has a gig on June 18, and we want YOU to be there! That’s right, Clif Bar’s very own Dung Beetles will be jamming your faces off at the Craneway Pavilion in Richmond, California. This is a benefit concert supporting the Northern California Special Olympics. It’s a sliding scale entry fee ($5-$20), so bring what you can. All proceeds will go to this mighty fine organization. The Dung Beetles have been honored to play at such Bay Area venues as the Presidio Yacht Club (yep, Christmas 2008), 111 Minna and Ireland’s 32 (quite…

Read More…

Posted by:
Chris Morell
Category:
Events

Jun. 4, 2010
Introducing CLIF Crunch!

Spring has sprung and our CLIF family is growing! We’re incredibly excited to introduce you to the newest member, CLIF Crunch. CLIF Crunch is an all-natural and organic crunchy granola bar that contains a special blend of organic whole grains. It comes in four flavors — Chocolate Chip, Honey Oat, White Chocolate Macadamia Nut and Peanut Butter. The athletes and foodies in the CLIF Kitchen developed the first line of crunchy granola bars to feature whole, baked-in chips made of chocolate, white chocolate and peanut butter for added bursts of flavor throughout the bars. You may have already started to…

Read More…

Posted by:
Chris Morell
Category:
Food Matters

Jun. 3, 2010
12 Trips of a Lifetime

The people here at Clif Bar & Company are loaded with incredible travels -- seriously. And with an eight-week sabbatical awarded every seven years with the company, why wouldn't we be? So after listening to countless tales of amazing worldly adventures, I figured it's time to share. Here are 12 inspiring trips that will leave you yearning for a life-changing vacay of your own! 1. From Cape Town to Cairo Clif Traveler: Claire My sister and I had planned to spend the last week of our African adventure (which began in Cape Town, then routed through Kenya and Mauritius) in…

Read More…

Posted by:
Chris Morell
Category:
Events, From the Road, Office Life

Jun. 1, 2010
CLIFCast Podcast - Episode 3: Hydration

Episode 3 of CLIFCast is now live on iTunes, and available to stream below. In this episode, your main man Ricardo talks all about hydration. Whether running a 5-mile loop or a 100-mile Ultra – dehydration happens. But if you know what to drink and when, you can diminish the chances of depleting your body of its greatest and most important resource: water. In this episode, we explore the effects of water and electrolytes in our body, the dangers of sodium loss, and the best way to replenish all of them.

Read More…

Posted by:
Chris Morell
Category:
Podcasts

May. 26, 2010
A Brand New Store Locator

We make LOTS of stuff. So if you ever find yourself on the hunt for specific Clif Bar & Company products, you'll probably want to give our handy new Store Locator a whirl. It's incredibly simple. Simply enter your zip code, and check the box(es) for the product(s) you're looking for and click "Submit." You're done! Now you have a nice list of your closest retail locations and a visual icon for the products that each store carries (We still recommend calling your local store(s) ahead of time to determine availability.) But it wasn't always this easy, and we thought…

Read More…

Posted by:
Chris Morell
Category:
Office Life, r@nd0m

May. 20, 2010
Introducing CLIF TV!

If you've been poking around the Clif Bar & Company website this week, you may have noticed a huge upgrade to our video player. Welcome to the world of CLIF TV, where you can explore all our video offerings by categories and interests, and view them in full screen. In addition to sprucing up video in our own neck of the woods, we made some big changes to our home where most of the world watches their video – YouTube. We now have a brand new YouTube Channel to showcase a ton of great Clif Bar video content. Kicking things…

Read More…

Posted by:
Chris Morell
Category:
r@nd0m, Team Clif Bar

May. 19, 2010
CLIFCast Podcast - Episode 2: Nutrition of Recovery

Episode 2 of CLIFCast is now live on iTunes, and available to stream below. In this edition, Ricardo is back to explore the nutrition of recovery. Just because your body has stopped moving doesn’t mean you’re anywhere near done. Truth is, your body continues to work double-time on the inside in order to recover from your well-earned wear and tear. What foods and/or drinks are best for rebuilding muscle tissue? What are the best ways to recover lost fluids and electrolytes post race? And what is this “Recovery Window of Opportunity” we keep hearing about? The answers are within.

Read More…

Posted by:
Chris Morell
Category:
Podcasts

May. 13, 2010
San Francisco Bicycle Coalition: Giving Back One Bike at a Time

Happy Bay area Bike to Work Day! In honor of our local holiday (OK so it's not a real vacation, but certainly a vacation from our cars, right?), we wanted to get Bay area people caught up with the San Francisco Bicycle Coalition, an important organization that is leading the charge for bikers in San Francisco. We have a program here at Clif Bar & Company called Project 2080 where we collectively donate at least 2,080 hours to our favorite causes throughout the year. Tina Reid works on the LUNA Experience Marketing Team at Clif Bar, supporting LUNAFEST (our traveling…

Read More…

Posted by:
Chris Morell
Category:
2080

May. 11, 2010
Introducing the New Clif Bar & Company YouTube Channel

If you've been following the Clif Bar Blog, well, you saw yesterday's launch of the 2010 CLIF BAR 2 Mile Challenge (a huge thanks to Ryan and everyone involved here at Clif for making it happen). If you've yet to check it out, head on over to the 2MC website and get started! Along with yesterday's announcement debuted Join the Ride -- an awesome stop-motion video shot entirely on bike cameras -- hosted on the brand new Clif Bar & Company YouTube channel. Officially, it lives at www.youtube.com/clifbarcompany. You'll notice the new branded channel with handy resources and links to…

Read More…

Posted by:
Chris Morell
Category:
Office Life, r@nd0m

May. 5, 2010
Clif Bar Honors Whistler Blackcomb Ski Resort with 2010 Golden Eagle Award

It’s that time of year again when we celebrate the end of the ski and snowboard season by heading off to somewhere sunny and warm for the Clif Bar Golden Eagle Awards. Each spring we present the ski resort industry’s environmental achievement awards during the National Ski Area Association’s annual conference, held this year in Orlando, Florida. We presented seven total awards including the grand-daddy prize for overall environmental excellence, which went to Whistler Blackcomb (Whistler, British Columbia). Among other things, they helped develop a renewable energy project at the resort that will generate enough energy—33 gigawatt hours of hydro-electricity—to…

Read More…

Posted by:
Chris Morell
Category:
Events

May. 4, 2010
CLIFCast Podcast - Episode 1: Sports Nutrition 101

Welcome to CLIFCast, the Podcast from Clif Bar offering information and insights on Sports Nutrition for Runners. Get the lowdown on proper nutrition, hydration, and other tips and tricks dedicated to getting the most out of your training and race day efforts. On this edition of CLIFcast, Ricardo talks about learning the basics of nutrition. See, the thing is, we love to run and be active, but many of us don't really know how to eat and drink well in the process. We’ll be exploring what we should eat, when and how. Do we drink right before a run or…

Read More…

Posted by:
Chris Morell
Category:
Podcasts

Apr. 29, 2010
Understanding the Food System: Movie Edition

Let's face it -- we're all busy. We here at Clif Bar & Company understand that everyone doesn't always have the time to flip through the newest book on the food system and sustainability. But thankfully, there are some amazing films out there that do the job wonderfully, summing these interesting topics up in a visual package. To celebrate the end of earth month, here are some great, informative films out there that are a wealth of information. The Real Food Challenge - Check out this wonderful video from a student-run grassroots organization that is changing campus food service across…

Read More…

Posted by:
Chris Morell
Category:
Sustainability

Apr. 28, 2010
12 Steps to Creating a Green Event

These days, hosting a entirely green event is easier than you think. But even if it's not within your means to go entirely green, every little bit helps. Here are 12 handy tips (and plenty of resources) to put green well within your reach. Embrace Zero Waste: Reduce, Reuse, Recycle, Compost 1. Recycle. Provide marked recycling containers throughout your venue. Compost too! Earth911 provides a handy search tool for locating recycling centers in your area, as well as providing other up-to-date recycling/composting news. 2. Use recycled paper. And go paperless whenever possible. San Francisco-based Conservatree offers small- and large-scale paper…

Read More…

Posted by:
Chris Morell
Category:
Sustainability

Apr. 23, 2010
If a Pug Can Recycle, So Can You!

Yes, Earth Day 2010 has come and gone, but we're continuing the Earth Day spirit -- in pug form! And so we came across this hilarious video from The Daily Puglet. Here's the gist -- if a pug can recycle, so can you. And not only that, this pug sorts paper and plastic, rides the bus, conserves water and more. This is definitely a must-see heading into your post-Earth Day weekend. Hope you enjoy it!

Read More…

Posted by:
Chris Morell
Category:
r@nd0m, Sustainability

Apr. 22, 2010
Happy Earth Day 2010!

Today marks the 40th annual Earth Day -- that's right, the FORTIETH! So in honor of Mother Nature, we here at Clif Bar & Company have been getting in the Earth Day spirit by challenging ourselves to donate 400 hours of service to environmental organizations during the entire month of April. So that means we're asking every single person here to donate at least two hours of earthy service this month in what we call the 2080 Earth Month Challenge. And to make it a little competitive, individual departments at Clif Bar that organize an event and log the most…

Read More…

Posted by:
Chris Morell
Category:
2080

More Topics

Blog Contributors


RSS Feeds:
RSS
RSS Comments
Atom
Podcasts Feeds:
podnova
odeo
newsgator
My Yahoo
iTunes

About this Blog

We like getting our heart rates up, taking a big breath of fresh air, savoring delicious food. But we also love telling stories and here's where we type 'em up. (BTW, it works both ways; leave a comment—please and thank you.)

Blog Leaf