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May. 12, 2011
2 Mile Challenge is Back! Bike to Reduce Car Trips in 2011
2010 was an amazing year for the 2 Mile Challenge thanks to you. You had plenty of feedback – and we listened. Now we're excited to welcome you back to kick off the 2011 2 Mile Challenge program.

At Clif Bar & Company, we love to ride bikes and are committed to protecting the outdoor places where people play. This month marks the fifth anniversary of the 2 Mile Challenge, our way of encouraging people to swap cars for bikes for trips two miles or less - reducing carbon dioxide emissions to help fight climate change.

We've set an overarching goal for the effort this year: to reduce 100,000 car trips! It's a lofty goal, but we know you guys are ready to blow past it!

Starting today, the point competition is active once again. Upon login (your user profile is right where you left it!), you'll have the option to pick a new team. It's up to you to choose how you compete: will you try a new team? Or stay the course with the same as last year? Your choice!

2MC at Acme Bread

And of course we're back to invite you to help us give away $100,000 in grants to support bicycle advocacy for all ages and the fight against climate change. Please give a big 2-wheeled "Welcome" to our three 2011 nonprofit beneficiaries:

Each of these three great organizations will receive an automatic $15,000 grant – and the rest of their winnings are up to you! Bonus grants will be determined based on the team outcome on October 31st. But there's plenty of fun to be had between now and then.

Keep up the ride, and we'll see you out there!
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We like getting our heart rates up, taking a big breath of fresh air, savoring delicious food. But we also love telling stories and here's where we type 'em up. (BTW, it works both ways; leave a comment—please and thank you.)

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