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Team Clif Bar Blog
Aug 3, 2012
Chadd Konig Paddles the California Coastline for a Cause - Pt. 1

Chadd Konig (Team CLIF Bar) prepares his ocean paddleboard for the grueling trip from Santa Cruz to Santa Barbara, California, to raise awareness about the practice of "fracking" in the oil and gas industry. Photo credit: Branden Aroyan.

FRACK OFF PADDLE- Santa Cruz to Santa Barbara

Journey: The coastline between Santa Cruz and Santa Barbara is home to some of the most magical and
raw landscapes, sea life and nature California has to offer. Santa Barbara-based surfer/environmentalist
Chadd Konig will be traveling down the coast on a "prone/knee paddle board" for approximately 250 miles.
Many regions of this coastline are only accessible by water and will be explored during this journey.

Dates: August 1st, 2012 to August 20th, 2012

Intention: Paddle the Central California coast to explore, enjoy and document the beauty of its coastline.
Chadd will be paddling to raise awareness and direct people's attention to petitions and legislation that will
aim to stop "Fracking" in California.

Issue: Hydraulic fracturing, or fracking, is an increasingly common oil and gas production technique that
utilizes a concentrated pressure of water, sand and (hazardous) chemicals to fracture geological
formations, most often shale rock, and stimulate the flow of oil or gas. In some situations, Fracking has
been linked to severe instances of water and air pollution and other environmental harm.
Chadd has teamed up with the Environmental Defense Center of Santa Barbara to address this issue.
Check out their webpage for more information on "Fracking."

Blogs to visit:

Supporters: This adventure is supported by Billabong, CLIF Bar and Mattole Valley Naturals.

Videographer/Photographer: This project is being documented by Branden Aroyan of Santa Barbara,
with motion and still photography for the Surfer's Journal and all other websites/publications. For
submission requests and content contact him at:

Posted by: 
B Cole
Surfing, Other Sports
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