Organic for Good
We believe in creating a healthier, more just and sustainable food system. For us that starts with organic.
On a map, ‘red roads’ are the big roads, full of noise, pollution, and well paved. ‘White roads’ tend to be smaller, less traveled, full of unknowns, beauty and great adventure.
At Clif Bar & Company, our journey to use organic ingredients started more than 12 years ago. Being a company committed to organic was about as ‘white road’ as you could get back then. It wasn’t easy traveling the tougher terrain but it’s been totally worth it.
Learn more about our commitment to organic through watching our film, ‘Organic for Good’:
By the numbers
We’ve learned along the journey that organic can be a catalyst for good. It’s fundamental to creating a healthier, more just and sustainable food system. With no GMO’s or highly-toxic, persistent pesticides, organic farming connects people’s health to a healthy planet. It’s better for the farmers and farming communities who grow our food and better for the families who enjoy our food. It’s better for the economy, creating jobs and profitable farms.
We’ve also learned that organic isn’t farming like your grandparents – it’s innovative and can play a critical role in feeding a growing world. That’s why we’re spearheading an effort to raise $10 million for five endowed chairs in organic research at U.S. land grant universities, and through the Clif Bar Family Foundation have given more than $1.5 million to support organic seed, including funding 14 graduate fellowships. In this way and more, we’re working every day to ensure that organic is here to stay, for good, and for generations to come.